Article 12 of the Code of Ethics of the National Association of Realtors® was amended effective January 1, 2008.

Article 12 as revised:
Realtors® shall be honest and truthful in their real estate communications and shall present a true picture in their advertising, marketing, and other representations. Realtors® shall ensure that their status as real estate professionals is readily apparent in their advertising, marketing, and other representations, and that the recipients of all real estate communications are, or have been, notified that those communications are from a real estate professional.

New Standard of Practice 12-12:
Realtors® shall not: Use URLs or domain names that present less than a true picture, or register URLs or domain names which, if used, would present less than a true picture.

New Standard of Practice 12-13:
The obligation to present a true picture in advertising, marketing, and representations allows Realtors® to use and display only professional designations, certifications, and other credentials to which they are legitimately entitled.

For a complete copy of the Code of Ethics, click here.