ABOUT BLITZ 2006
The annual educational Blitz is an affordable one-day event filled with education, exhibits and networking opportunities. You will hear leading speakers from your industry and have the opportunity to visit more than 80
exhibitors displaying tools to help your business succeed.

The Blitz 2006 registration fee includes the Keynote Speaker general sessions, all workshop sessions, unlimited access to the Exhibit Hall, continental breakfast, buffet lunch and dessert break - a tremendous value for only $50*.

KEYNOTE SPEAKER, TERRY WATSON

Terry Watson is one of the most sought after speakers in North America. His infectious can-do attitude, his joyous sense of humor, and his uncanny ability to reach and involve all types of people make him and his seminar content memorable and useful. He is not only an educator, but he is also an experienced and highly motivated sales professional who really knows the business. He is a broker for his family's real estate firm, where he has hired, trained and supervised over 100 REALTOR® professionals.

The many returning learners who can't wait to hear more from Terry, plus the hundreds of first-time learners who've heard about him through the grapevine are proof that he is doing something amazing in each session.

Terry will be presenting two general sessions at Blitz 2006:

Think Globally, Sell Locally!
9:00 a.m. - 10:30 a.m.

Multinational real estate clients and prospects comprise too large of a market to be ignored. Become more informed about the customs, taboos, unique needs, and negotiation styles of diverse clients, and about the tools a real estate professional can use to successfully work with such clients. Discover how to avoid making fatal "multinational mistakes" that could drive clients away. It's time to go out and form international client relationships that could last a lifetime.

Avoiding Road Kill - The Ten Stupid Things Really Smart REALTORS® Do To Mess Up Their Lives!
3:00 p.m. - 4:30 p.m.

Year after year agents with great expectations and promise enter real estate only to leave financially and mentally exhausted, burned out and bitter. Even top producers burn out prematurely or lose that raw passion for selling real estate. One of the fastest ways to change your life is to raise your standards in key areas. Terry will take a real-world look at the simple countermeasures to have an exceptional life and a legendary career. Success leaves clues but so does failure! Learn from the costly mistakes of hundreds of thousands of REALTORS® before you have to say, "I wish someone would have told me that."

The Association has joined the national service project designed to
collect and distribute new and gently used suitcases, duffel bags and backpacks for foster children who are frequently forced to move from home to home. This program will kick off at Blitz 2006. Please bring a suitcase to the Blitz for distribution to agencies within Dane, Sauk and Columbia Counties. We thank Two Men and a Truck who has graciously volunteered to deliver the items.

WORKSHOP SESSION # 1
11:00 a.m. - 12:00 noon

What's My Line: Negotiation and Scripting
Speaker: Marv Roth
Director of Education at Coldwell Banker The Real Estate Group in Appleton

What do I say when a seller says, "Another real estate agent will do it for less"; "I want to wait until after the holidays"; "Let's start a little higher, we can always come down"; "The price you came up with is less than what other agents are suggesting"; "I don't want the neighbors to know I'm selling"; etc.? It's not just what we say but, more importantly, how we say it. The presentation is always more powerful than the message. In this session we will also discuss creating simple brochures that will make our presentations truly dynamic.


1+1=5: Referral Based Business
Speaker: Matt Anderson
The Referral Authority

Dysfunctional math? You bet! Most REALTORS® get their referrals from the 20% of customers so happy that they send business without being asked. Isn't it time you made the decision to fulfill your true potential, get past whatever awkwardness you might have, and develop some reliable referral systems? This is it. This session will introduce two highly adaptable systems that will generate more business for you once applied consistently and address the mental game that has to be won. Only attend if you¹re committed to grow your referral business and are ready to walk your talk.


Dollars Today, Dollars Tomorrow:Accounting for Small Business
Speaker: Bob Roth
Certified Public Accountant

Every agent is running a small business, but are you taking advantage of available tax savings? Take charge of your business finances and learn about record keeping, tax deductions and S Corporations.

WORKSHOP SESSION # 2
1:30 p.m. - 2:30 p.m.

Energize Your Business: Tips to Increase Productivity
Speaker: Marv Roth
Director of Education at Coldwell Banker The Real Estate Group in Appleton

If our performance isn't producing the results we'd like, maybe we need to reevaluate our program. If the goal is eluding us, maybe we're heading in the wrong direction. This session will include at least 25 unique and exciting ideas that can get a stagnating business up and running without major costs or time commitments.





Secrets of Success: Learn from a Panel of Peers
Panel Moderator: Terry Watson

Our Keynote Speaker Terry Watson will moderate a panel of regional top producing agents. This group will share their success secrets with you. They will discuss how they conduct, manage and keep their businesses going.







Feed Your Brain: Learn About Wine
Speaker: Michael Renner
PRP Wine International

The mission of PRP Wine International is to provide consistently top quality products to their clients. Their wine is intended to increase enjoyment, foster communication, build relationships and create a greater appreciation for the culture of fine wines. This session will provide some facts and trivia about wine, as well as discuss the guidelines for giving wine as a gift to customers and clients.

SAVE MORE BY REGISTERING AS A GROUP!
Receive a $5.00 per person discount off the registration fee by registering as a group of five or more. Group registrations must be received in the same envelope or called in on the same credit card and are not available for at-the-door registrations. At-the-door registration is $70.00. Note: Group registrations need not be from the same company.

Registration fee allows attendance at any session, with size of classes limited to available seating capacity. There are no refunds after March 2, 2006.

Substitutes cannot be allowed. Individuals may enter the Exhibit Hall only if they are registered for the event.

EXHIBITORS
as of February 11th, 2006

1st Choice Mortgage A+ Home Inspection Affordable Housing / EOC Amcore Bank, N.A. AmeriSpec Home Inspection Service Amica Insurance AnchorBank A-Pro Home Inspection Services Associated Bank Assurance Inspection Services, LLC Badger Abstract & Title Corp. Badger Mortgage Services, LLC Bank of Sun Prairie Birrenkott Surveying Inc Brickkicker Home Inspection (The) Broker Agent Magazine Capital City Harley-Davidson/Buell Capital Newspapers Capitol Bank CFL Financial, LLC Choice One Mortgage, LLC Coldwell Banker/Kegonsa Builders Community Title, LLC Countrywide Home Loans Culligan - Total Water Dane County Credit Union Dane County Title Fairway Independent Mortgage Corp. Financial Services Center First American Title First Class Mortgage First Horizon Home Loans First Wisconsin Mortgage, Inc. Gorman Condominiums Great Wisconsin Credit Union Heffron & Associates Hellenbrand Water Center Home Highlights Home Staging Home Savings Bank Home Team Inspection Service (The) Homes & Land Magazine HYS Marketing Products, LLC Invisible Fence of Madison LLC Irwin Mortgage

Jaquish Home Inspections Johnson Bank Knight Barry Title LandAmerica Lawyers Title M&I Bank Madison Area Builders Association Madison Financial Market Connections McFarland State Bank Metro Mortgage Monona State Bank Mortenson, Matzelle & Meldrum Murphy Desmond S.C. North Shore Bank Park Towne Development Parkview Title Research Associates LLC Pharmanex Pillar to Post Home Inspection PODS - Portable On Demand Storage Preferred Title RASCW Housing Foundation Real Estate Book (The) Referral Authority (The) Residential Title Services Ron Miller Inspections LLC Schroeder Moving Systems SCWMLS Corporation Staybridge Suites Summit Credit Union Synergy Title Services LLC The TASCON Business Analyst Troia's Home Inspection Service Inc. Two Men & A Truck U.S. Bank Home Mortgage Universal Home Protection, LLC USDA Rural Development UW Credit Union Wells Fargo Home Mortgage WHEDA Wisconsin Inspection Consultants Wisconsin REALTORS® Association Women's Council of REALTORS® Zimbrick Eastside - Zimbrick Nissan